Thursday, May 27, 2010

Get Niche Quick!

Get Niche Quick! The Definite Guide to Marketing Your Business on the Internet is a book written by Sherice Jacob.  She graduated with an MA in Media Studies from West Virginia State University, runs a web design and consultancy business and has created many successful web businesses.

Her book is a clear and straightforward guide to online technology.  You will learn about niche marketing in great detail and the importance of using key words.  The author describes on how to use Word Tracker, an important tool for finding which key words are used the most.  Learn to read up on your competitor’s websites, how to find affiliate programs and how to decide which affiliate products or info products to choose.

The author also teaches you how to write your own info products, such as ezines and ebooks together with basic web design.  Other topics include how to register a domain name, how to write and use effective headlines, how to use blogs and RSS feeds and lots more.

Get Niche Quick! is a very valuable resource which shouldn’t be absent from your bookshelf if you want to start making money online .

For more information, go to Amazon.

Tuesday, May 4, 2010

TV Spot

Learn more about Promo Girl Marketing!  We did this local TV Spot to promote our company:
 

Real You Incorporated: 8 Essentials for Women Entrepreneurs

Real You Incorporated: 8 Essentials for Women Entrepreneurs is a book from a woman entrepreneur written for other women.  The author, Kaira Sturdivant Rouda, explains that there are 8 essentials that every women entrepreneur should know and understand, if they want to run a business where both the women and the company can thrive.

In her book she talks about the most important elements of a thriving business: You and your passions, brand, positioning, culture, customers, and gifts.  Firstly, you need to identify who you are, and how to build an honest and real brand.  She then explains how to bring yourself and the brand into your company. She gives readers reflective questions to think about, action steps to take and suggested reading.  The book also benefits from her own personal stories and also those of other successful business women for inspiration and motivation.

The book is divided into two parts, the first being “Find the company in you” and the second part is entitled “Make the company successful by developing a competitive advantage within it."  It is a fantastic book full of insight and advice.

For more information on this great read, go to Amazon.